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6. Data trends
The charts and graphs that follow summarize the results of charitable solicitations in 2024 as reported to the Secretary of State and compare these results to past years.
Charitable organizations use a variety of methods to raise funds to support their missions. The method many people think of first (contracting with a paid solicitor) is used by a relatively small number of charities. This activity is reflected in the charts summarizing the results of solicitation campaigns on page 5 of the annual report. It is important to keep the overall fundraising picture in mind when considering the results of the solicitation campaign reports filed in 2024.
Solicitation campaigns in perspective
- Number of registered charities (November 30, 2024): 14,747
- Number of charities using paid solicitors in 2024: 208
- Number of campaigns that resulted in 0-9% or less of revenue to charities: 68
- Percentage of all registered charities using paid solicitors in 2024: 1.4%